We wanted to highlight the key selling points of working with Implant Genius. Visitors to their website should clearly see and understand these benefits and be interested in learning more.
We started the project with keyword research to determine how they would rank in search results, who their main competition is and what we could do to enhance the site for search engines. With a carefully crafted content strategy in place we optimized the site for our target keywords and got to work post-launch running both Adwords and Facebook promotions.
Whether a patient in a waiting room or a dentist squeezing in a break between patients, the Implant Genius website is easy to access for everyone, everywhere. From desktop to laptop to mobile device the site layout resizes, readjusts and reorders so the experience is optimized so the main message gets across.
The site adapts to fit all devices so it looks good and more importantly, works great, on all mobile and desktop devices.
Both the code and content on this new website are search-engine friendly and optimized for the right keywords.
We chose the WordPress content management system so the team at Implant Genius update their site with ease.
