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As 2017 draws to a close, here at Cucumber Marketing, we’re looking back on all of our learnings and successes of the year. Before you can implement a new year’s marketing strategy, you need to understand how the previous year went. So, how can we do this?
Marketing Planning
To begin we, unbiasedly of course, recommend catching up on our November Facebook Live videos. Our Director of Freshness, Helen, has been sharing her wisdom and tips for putting together a successful 2018 marketing strategy.
If you have been watching these sessions, let us know your thoughts. Over the next few weeks we’ll be continuing our regular Facebook Live sessions by revisiting topics such as 2018 predictions and trends. But, if there’s anything you’d like us to discuss, let us know. Like your favourite Christmas party DJ, we’re taking requests!
Whether you want to know what it’s like to work with a marketing agency, how to keep your SEO on track or when to consider a brand refresh, tweet us @CuMarketing, comment on Facebook or LinkedIn or send us a note here.
Catch up on our Marketing Planning For 2018 Facebook Live series now.
Marketing Planning 2018: Internal Audit – Define Your Strengths and Your Audience
Marketing Planning 2018: External Factors That Affect Your Marketing
Marketing Planning 2018: Trends and Predictions – What You Need to Know
Marketing Planning 2018: Your Marketing Roadmap – Goals, Budgeting, Platforms, Communications Strategies
Web Design
Keep your eyes peeled as on our blog we’ll also be sharing some useful web design tips that we’ve learnt this year and will be taking into 2018.
To give yourself a head start, why not read our blog on how you can avoid the most common web design errors.
Marketing News
You may have seen our roundup of November’s biggest social media marketing news stories, but later this month, we’ll be looking specifically at the year’s biggest news stories. Our Cucumber team will be sharing their take on the most talked about headlines of 2017 from a marketing perspective and what it means for 2018.
As a Vancouver marketing agency, we are always keeping up-to-date on what’s going on in our city. So, get ready to hear our thoughts on the biggest changes that have happened, and will be happening, in Vancouver and how we think they will affect business and consumer behaviour next year.
If you want some help understanding how you can use your 2017 learnings to put together achievable 2018 business and marketing goals, contact us or stop by our marketing agency in Vancouver. We’d love to chat, plus – we always have chocolate!