Pay Per Click Advertising - Google AdWords
Pay Per Click (PPC) advertising is a very cost-effective, and targeted online marketing strategy that brings you high quality web site traffic.
The main benefit of PPC is that you are only charged when people click on your ad, so you only pay when a visitor clicks to navigate to your site.
Initiating a Pay Per Click campaign into your online marketing strategy will enable you to list your web site close to the top positions of the search results page (Google) for competitive keywords and phrases.
PPC advertising requires ongoing maintenance and knowledge of bidding, keyword, and key phrases trends.
We will also perform regular analysis and reporting on the status of your PPC campaign(s).
Initial Campaign Setup
• Setup of PPC campaign(s)
• Market research and competitive analysis
• Keyword research
• Keyword matrix development
• Keyword analysis and selection
• Pricing analysis based on your keyword phrases
• Campaign development
• Ad group creation for grouping keyword phrases
• Copywriting for multiple ad groups
• Tracking URL setup
Pay Per Click Maintenance
• Daily monitoring of your budget and clicks
• Weekly revisions to bids and keyword phrases based on monitoring results
• Adding and removing keywords (up to 25 per month)
• Revising and improving ad text
• Refinement of landing pages
• Monthly reports and analysis of results
Note:
Please note that a minimum of $150 USD/month (paid to Google) is recommended for optimal PPC results. This amount may be adjusted monthly according to your budget. The click-through costs will be billed directly to your company by Google and are additional to Cucumber Marketing's maintenance costs.
Call us for details 778-995-9400 or email (info at cucumbermarketing dot com)
