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Branding Your Business – 3 ways to get you on track.

Branding is not about labeling yourself. Branding is about empowering the positive things that people say about you. You can call yourself a “premium business” if you’d like, but that label holds little merit unless your customers agree with you. Branding is an ongoing process that encompasses more than just design. As the lifeblood of […]

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Marketing and Branding – Deriving Value

Marketing tells a story about your brand. To many, this seems like a very qualitative function. But to us, we see this as an opportunity to drive quantitative success. To many businesses, marketing is used only as a tool to build product awareness and drive sales. But for the most successful businesses, an additional objective for […]

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Web Design in 2015

Marketing has evolved rapidly since the creation of the Internet and it is not stopping anytime soon. Web design has become an increasingly relevant topic, as businesses work to stay relevant in the digital age. The bar is constantly getting set higher for web designers and developers to create the best websites. With new techniques around […]

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Digital Marketing & Generating Delight

When we draft our digital marketing process, we keep the end consumer in mind. As consumers ourselves, we try to ask the following questions: When was the last time that you wanted to buy [a product] from an advertisement? How did you feel? What did you think of the product? Did you actually buy it? […]

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Marketing Agency: The Process

The Process of a Marketing Agency in Vancouver

As a marketing agency in Vancouver, it’s easy for us to fall in love with branding strategy. It’s exhilarating to work on web design. We crave for testing digital marketing campaigns, and we never settle for mere adequacy. We are full of creativity, and bustling with productivity throughout the week. We believe that merely showcasing your brand […]

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Cucumber Marketing in Vancouver

Web Design & Strategy – Building your online business

Web Design is Everything In the digital age, business is quickly shifting away from brick-and-mortar shops to instead focus more heavily on e-commerce. A well-built website is now a requirement, with mobile integration quickly becoming a standard. Yet, many people still think that an e-commerce website is merely a “different medium” compared to the traditional […]

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Marketing in Vancouver

Marketing in Vancouver: Keeping your target market in mind

If you’re marketing a product in Vancouver, you’d better pay attention to your target market. We Vancouverites are a quirky bunch, and you can’t afford to miss out on any details in your go-to-market plan. When you’re trying to figure out how to position your product, you have to pay attention to the 5 target […]

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PAID, OWNED, AND EARNED: KEEP YOUR MARKETING CONSISTENT

Happy Lunar New Year of the Goat! Whether you celebrate the occasion or not, we wish you continued success in all your business and personal endeavours. Why not take the opportunity of a New Year to gain a fresh perspective on your existing marketing channels? Enter the concept of paid, owned, and earned. Chances are, your business […]

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