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This Month’s Topic: Grow With Us

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Pokemon Go Marketing

Five Local Marketing Tips For Pokémon Go

Who hasn’t heard about Pokémon Go? The official app for the latest craze was released for Canadian users yesterday – leading to an influx of trainers, gym battlers and aspiring Pokémon masters. The app was released in Australia and New Zealand over a week ago – but that didn’t stop Canadians from downloading the game and […]

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Using Hashtags like a pro

Are you using hashtags the best way possible? Answer these questions to find out.

In 2007, Chris Messina a former Googler, invented hashtags and in 2016, it is one of the most powerful tools to feature your content where it’s needed and reach out to people outside your followers or fans. It’s a simple character which has existed for years and you don’t need a certificate to use it. […]

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Volkswagon's Think Small Campaign

4 great ideas that were ridiculed at first. The last one will totally surprise you.

At Cucumber we truly believe that all ideas should be encouraged. You never know when someone will buy one for millions, eh? Well, jokes apart. Everything, big or small, beautiful or not, begins with an idea and every big idea is a challenge. It’s a protest. It is something unusual. Something that people will probably […]

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Working AdWords Is Like Climbing

Why Do I Need An Agency To Manage AdWords?

A question we get from time to time is “Why do I need a marketing agency to manage my Google AdWords account? I know my business best – shouldn’t I do it on my own?” Building a successful Google AdWords campaign is like starting a new business in any industry. It’s a large undertaking with many […]

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Rethink your perspective

5 Reasons Why You Need To Rethink Social Media

We recently launched a fresh website for one of our marketing clients, and were following up on their Vancouver-based SEO traffic. We included a breakdown of their organic traffic, where clients were landing, where they were leaving, and how bounce rates were decreasing across the board. Visits to the Contact Page were on the rise, […]

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Niche Marketing

All Marketing Should Be Niche Marketing

There, I said it: all marketing should be niche marketing. To some of you, this may come as a surprise. “Niche marketing isn’t scaleable, the market is too small, it’s not feasible…” you might retort. I beg to differ. Niche marketing is a great way to position yourself and stay fresh, no matter what your industry is […]

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pr3

The Death Of Google PageRank – What Does This Mean?

Amidst the big changes in mobile search SEO, comes the dismissal of an ancient Google SEO factor. That’s right – PageRank is gone for good. What’s Google PageRank? Google PageRank was a factor supplied by Google that indicated the “authoritative power” of a website – mostly affected by how many people link to the page. […]

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Snapchat

Using Snapchat for Social Media Marketing

Snapchat is the newest social media rage. It allows you to connect with your friends or customer audience for a maximum of 10 seconds then… POOF, the post is gone (unless it’s added to your story)! This makes the user focus on getting to the point and doing so quickly. How Do I Use Snapchat In […]

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